The most comprehensive Enrollment Management training program available

The Admissions Advantage provides a roadmap to success for today’s Admissions professionals
The Admissions Advantage Provides a Roadmap to Success for Today’s Admissions Professionals

Who are responsible for recruiting, enrolling, and retaining students for their college or university.

The Admissions Advantage is a process designed specifically for professionals who are responsible for recruiting, enrolling, and retaining students for their college or university. The biggest challenge for today’s Admissions professionals is getting the attention of a prospect amongst all of the noise of life, the noise of other advertisements, and the countless numbers of other schools that are attempting to get the attention of a prospective student.

  • Attention

  • Analysis

  • Ambition

What You'll Get

We help develop skills that Admissions Professional must be able to get on the phone or sit-down face to face with a prospect.


Getting your prospects attention in a noisy world is the first step in admissions. 


A conversation to understand what a person wants and why they want it, is a critical step in assisting people to solve their educational pursuits.


People want answers to their problems. We must express our ideas in a compelling and persuasive way.

Address Concerns

A prospect has concerns, but how we address those concerns determines everything. 


The underlying reason for doing something is called a motive, this is sometimes known, but can always be discovered. 


An enrollment commitment signals the end of a successful enrollment process and the genesis of a relationship. This is accomplished more easily when the early phases of the interview is conducted skillfully.


Once the enrollment is complete, the recruiting process must continue with follow-up. 

Ask for introductions

There is a saying that has been verified by research, that most people are the average of the five people they spend the most time with. Referrals must be asked for.

Action over the phone

The telephone lets us speak to a lot of people in a short period of time, if we know how to use it effectively.

About The Author
Do you even know what you are capable of accomplishing?  Most people never realize their full potential because they haven't invested their time or money into developing their talent and profession.  Does this describes you?  You can change that today be reaching out to Brian and enrolling into the Admissions Advantage training program.
It will never be the right time to invest in yourself so don't wait.  The only time you have is the the time you have right now.  Enroll in Admissions Advantage today.
Brian works with individuals and companies by providing training programs that are live and online that will create behavior changes to increase overall performance.  This will allow you to become a more skilled professional and increased revenue for your organization.
Brian Willett

Display the best words your students have ever spoken about the course & how it helped them.

  • MikePrice

    The course helped my team have the confidence and skills to meet their goals and help their prospective students.

    Mike PriceVice President of Enrollment Managment-NorthCentral University

  • Laura jones

    We have used this course for years to train and develop our Admissions and Financial Aid teams to deliver results and serve our prospective students.

    Laura Jones - Former Talent and Training Manager for the Sullivan University System. 

  • dustin

    As a veteran Admissions Rep, this course still provided me a lot of tools and techniques that has made it easier for me to reach and get the attention of my prospects.

    Dustin Hall - Veteran Admissions Rep (20 years as a DOA, Admissions Rep)

  • joe

    The Admissions Advantage web-based course and live course was beneficial for myself and my team to meet and exceed our enrollment goals.

    Joe Romzek - Admissions Rep for ITT, Baker College, Sullivan University, Spencerian College, and The Art Institutes

What you get!
$469 1 year access
  • 3 hours of video lessons
  • Quizzes
  • 10 Modules
  • 40 lessons
  • Certificate of Completion
  • 90 page workbook
What you get!
Coaching Programs The course facilitated by our trainers
  • Weekly/Bi-weekly calls
  • Role Playing
  • 1-1 Coaching
  • 10 modules
  • 40 Lessons
  • 90 page workbook

Have Doubts? We'll Answer Them

This is the FAQs section where you can answer the most common questions.

Why 1 year access?

We are updating course material all of the time. You get access to all current and new information for one year. 

Will it work?

If you don't provide training, you will never know.  One or two additional enrollments from a team of admissions reps can significantly change the P/L of a school. 

Are there other options.

The current product is the delivery option we have found works best.  Contact us if you want additional services. 

We gurantee a 30% increase in your conversions

Yes this is bold, but we have watched it happen. When each step of the admissions funnel gets incrementally better numbers, the entire process gets better conversion rates. 

Are there Team Options?

Yes.  We prefer to work with teams.  If you want to change your culture where everyone is doing and using the same process, we recommend the entire team going through it together. We do have discounted team options. Reach out to use at bwillett@admissionsadvantage to learn more.

Why do you talk about self-confidence so much?

Training and development increases our belief in ourselves and our product.  This increase in belief carries over in to everything a person does.